So Long and Thanks for All the Job Jackets
April 1, 2013 was my first day working at Red Square Agency as an interactive producer. April 1, 2015 was my first day working full-time on SidePrize. Red Square was tremendously good to me. However,...
View ArticleSpring Cleaning
I recently left my job in Advertising to move back to Atlanta and build a fantasy sports company. The guy I was going to room with still had a month left on his lease. So I decided to stay with my...
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Advertisers
Advertisers is an online community for those working in the marketing and advertising industry.Visual Design, Frontend DevelopmentI work for a medium-sized advertising agency called Red Square. Like...
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Truss
Truss is a beautiful, simple tool for creating resumes.Visual DesignThere’s a certain pleasure I get from conceiving simple product ideas and trying to figure out where they could grow. One obvious...
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Fantasy News
A Year-Around Community for Fantasy Sports Fans.Design, DevelopmentBefore I started working on Advertisers or joined SidePrize, I was working on a similar project for fantasy sports fans. After...
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Doors of Italy
My trip to Italy last year was the first time I’d ever been overseas. Most of the trip was spent walking across Tuscany and Umbria. We’d stop in a small town, grab a bite to eat, explore and then...
View ArticleThe Pink Startup
Since I started working on our fantasy sports product, nothing has been both praised and contested as much as our brand color. I began working on branding for SidePrize in December of 2014. And in the...
View ArticleTwenty Fifteen
It’s been an interesting year. I left my job as a producer at an ad agency, I helped start a fantasy sports company, I moved to Los Angeles and then moved back to Atlanta. While I hope you discover...
View ArticleWhat We Can’t Control
We know that we can’t control the outcomes of sporting events or elections. Then why do we become so emotional over what we can’t control? As a sophomore at Auburn I was devastated for days after we...
View ArticleWriting Again
It’s funny. When you learn to ride a bike—you’ve got it. Hop back on a bike after a few years and you still remember. Unfortunately, the same doesn’t apply to writing. Writing is like weightlifting. If...
View ArticleBuilding a WordPress Job Board
A couple weeks a go I put built a customer success job board for Trustfuel. Our priority was to create the a place to find and post support, account and customer success jobs. Because I still needed to...
View ArticleHow Dashboards Become Product Feature Landfills
Let’s be clear. I don’t like dashboards. As a whole, dashboards seldom provide value to users. Often they serve no other purpose than a dumping ground of information and features. They serve as an easy...
View ArticleI’m Hosting The Designer News Podcast
I’ve got a new project. I’ll be hosting DN FM, which is the Designer News Podcast. Designer News is one of my favorite online communities. I was one of the earliest members and have visited the site...
View ArticleTwenty Sixteen
Taking time at the end of the year to reflect is a great exercise. It allows me to think through things that went both well and poorly. It helps me focus on what’s next. It is amazing how fast this...
View ArticleI’m Skipping the 2016 MacBook Pro
I’ve been waiting for two years to see what Apple had in store for their new MacBook Pro. After much deliberation. I’ve decided to skip the 2016 MacBook Pro. It’s a shame. I’ve waited more than a year...
View ArticleWill offering discounts keep customers?
Here’s the scenario: You have a subscription business and you know a customer is leaving. Should you offer a discount to entice them to stay? Customer churn is a problem that every subscription...
View ArticleOther Work
In the world of startups many things don’t quite into a case study. This is a collection of those messy things. Those odds and ends. The items here don’t represent the final feature, but served as a...
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Trustfuel Salesforce Integration
Salesforce serves as the defacto CRM for many large and mid-sized businesses. This means Salesforce is often the defacto system for customer success. For many CS teams Salesforce won’t do. They turn to...
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Trustfuel Gmail Integration
Trustfuel users are primarily account or customer success managers (CSMs). They spend a significant part of their day talking with and emailing customers. Many customer success teams were using an...
View ArticleAgency or Indie Band?
Last week I was having a beer with a friend who’s starting a marketing agency. We begin talking about the business and services he’s planning to offer. Having spent time in the agency world, I had to...
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